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Meet Your Mates, Not Your Maker 20 May 2011


The Department of Infrastructure officially launched the TT 2011 road safety campaign at the Creg-ny-Baa this morning (Thursday 19th May).

The campaign, a joint initiative with the Isle of Man Constabulary, features a series of images of a group of bikers out on the TT circuit and features the campaign strapline ‘Meet your mates, not your maker.’ The Department has chosen imagery which shows the social side of the festival and the enjoyment of the people who come back year after year to meet up with old friends, while the strapline reminds people to ride safe on the roads so that they can return to meet their mates next year.

Minister for Infrastructure Phil Gawne MHK said:

‘For the past two years the campaign has focused on the catastrophic impact an accident can have by showing the scenes of devastation from the aftermath of an accident. As 2011 marks the 100th anniversary of the Mountain Course we felt it fitting to reference the friendly, social and fun side of the festival. This year’s road safety message emphasises that we want people to use the roads safely and return to the Island to meet their mates in future years.
As part of the TT road safety campaign, the one-way system on the Mountain Road is being re-introduced for the duration of the 2011 TT festival. A leaflet explaining the one-way system will soon be available from the Sea Terminal and other outlets. The road safety message will be reinforced by billboards on the TT course, radio advertisements and general information leaflets.
All these details have been compiled in the general TT 2011 Road Safety information leaflet, which will be given out to visitors at every opportunity. We have also produced fact sheets and fun games for school children which will be distributed in schools as a downloadable file from the school’s computer system.’

The TT Road Safety Campaign radio adverts will be broadcast on all local radio stations and will cover all aspects of road safety. As well as the all-important anti-drink driving message, they will remind residents to keep animals and domestic pets away from potentially dangerous situations on the roads, urge bikers to avoid stopping on bends, and advise all road users to look out for temporary speed limits in place for the duration of the TT.

Deputy Chief Constable Gary Roberts said:

‘The TT is a marvellous event and the Constabulary is delighted to be associated with it. However, every year we approach it in the knowledge that we will have to put maximum effort into keeping the roads safe. Visiting motorcyclists really must remember that normal rules of the road apply and they must resist the temptation to try to ride beyond the speed limits that are in place. Sadly, there are likely to be two consequences for people who do this: they face a genuine risk of killing or seriously injuring themselves or someone else, or they may well be caught by my officers and face the loss of their driving licence. TT is a terrific social occasion, as well as being a world class sporting event. Please treat it as such.
The Isle of Man Constabulary in partnership with the DOI Road Safety Department have chosen the strap line of "meet your mates and not your maker". The harsh reality is that if you do have a crash which kills you or another person, or you are left with life changing injuries we have trained officers on hand who will investigate it. We would much rather not have to and if people stay safe they will not meet their maker or our officers.’

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