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THINK! Where will you be watching the World Cup, Prison or Hospital ? 12 June 2006

Football fans across the Isle of Man are being urged to give drink driving the red card. The Department of Transport has brought forward its annual summer time anti drink drive campaign to run during the World Cup.

The Department of Transport Road Safety Team and the Police are concerned that the World Cup could lead to an increase in the number of people being caught drinking and driving. Even one drink can affect a driver’s reaction time and their ability to judge speed and distance, which impairs driving performance.

The campaign is also being run in the UK by LARSOA (Local Authority Road Safety Officer’s Association in the North West) supported by the five regional Police Forces. Their initiative is part of the UK Department for Transport’s THINK! Road Safety Campaign and is being spearheaded by TV and radio advertising.

The anti drink drive message will be delivered to all Island homes on the detachable back cover of Manx Tails which includes a fixture list.

Captain Andrew Douglas MHK said:

“ Let’s all enjoy the world cup and give drink driving the boot by planning our return journey before we leave home so that we don’t drink and drive”.

Gordon Edwards Road Safety Manager said:

“We will all be cheering our chosen team in the World Cup, but the advice to motorists is, if you are going to drink, leave your car at home.
The summer months see an increase in drink drive casualties as temperatures rise. Drivers become complacent, succumb to the warm weather at summer parties and can be tempted to drink and drive. Alcohol tends to make people feel over-confident and more likely to take risks, which increases the danger to all road users.
Drivers should also be aware that if they have been out drinking, they may still be affected by alcohol the next day. They may feel OK, but they may still be over the limit the following day.
The message to all drivers this summer is, you cannot calculate your own drink drive limit and the only safe option is not to drink and drive.”

Sergeant John Kinrade of the Roads policing unit said:

“If you break the law and drive over the limit, you not only run the risk of disqualification and a criminal prosecution, but you risk your own life, as well as the lives of other road users. There is no safe way to drink and drive, so think ahead and leave your keys at home.”

Notes. The aims of the campaign are:

  • To increase awareness of the dangers of having a couple of drinks and driving.
  • To educate drivers that they can’t calculate their alcohol limit.
  • To shake drivers confidence about their own ‘rule of thumb’ of what’s safe to drink and drive.
  • To get drivers to think about the consequences of being caught.
  • Motorists prosecuted for drinking and driving face a 12-month ban, a fine of up to £5,000 and up to six months in prison.

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